Staging guide

Staging guide

Preparing your home for professional photography is essential to making a strong first impression on buyers. Here's how to get your property looking its best.

Interior

Interior staging

Declutter & Depersonalize

Store away family photos, personal collections, and anything with personal information. Keep countertops, tables, and shelves minimal to highlight space.

Neutralize Decor

If repainting, choose neutral tones with broad appeal. Keep decorations generic and minimal for warmth without personalization. Remove bold or polarizing artwork.

Conceal Electronics

Unplug devices and tuck cords behind furniture or into organizers. Store away any gadgets not essential to the room.

Optimize Lighting

Make sure all bulbs work and color temperatures match. Open curtains and blinds for natural light, and add lamps to brighten darker areas.

Furniture Arrangement

Arrange furniture to make rooms feel open and easy to navigate. Remove excess pieces, and make each room's purpose clear.

Repairs & Maintenance

Fix leaky faucets, cracked tiles, and squeaky doors. Replace dated hardware where needed, and touch up scratches on walls and trim.

Kitchen & Bath

Clear countertops to a few stylish items. Polish faucets, handles, and stainless appliances. Hang fresh, coordinated towels.

Bedrooms

Use clean, neutral bedding with a few decorative pillows. Keep only essential furniture to emphasize room size.

Greenery & Fresh Elements

Add a few healthy plants or fresh flowers, and tasteful natural accents like a bowl of fruit.

Pets

Hide pet beds, toys, and bowls, and keep pets out of the home during the shoot if possible.

Exterior

Exterior staging

Outdoor Spaces

Arrange patio furniture attractively, clean pools and decks of debris, and turn on exterior lighting for evening shoots.

Curb Appeal

Mow, trim, and weed. Power-wash the driveway, walkway, and entry. Add welcoming touches like potted plants or a fresh doormat.